“Global mobile penetration hits 50%”

People talk about the impending social media revolution.  I’m here to tell you that you’re already amidst another revolution that’s more fundamental and just as big if not bigger…

Figures released by industry analyst Informa Telecoms & Media reveal that worldwide mobile penetration will hit 50 per cent – or around 3.3 billion subscriptions – today, just over 26 years since the first cellular network was launched.

It’s the mobile revolution.  Around the world, people are using the mobile phone as the preferred method of accessing information.

You need to pay attention to this.   The mobile phone and the mobile Web is such an exciting medium.  The thing is… it’s also very different.

More on this later…

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