Yesterday, the prolific investor Fred Wilson wrote a really interesting post with marketing advice for startups. I definitely commend it to your reading. I think he really knocks it out of the park and has some interesting advice.
In a follow up he mentions…
I totally left out customer service. That is possibly the single best way to do marketing for startups. It allows you to connect to your early users, learn from them, and turn them into advocates for your product or service.