So… I’ve been reading a lot of good books lately and for some reason have forgotten to mention them here. The book that I’m reading now is “Designing for the Social Web” by Joshua Porter.
I’ve been reading Joshua’s blog Bokardo for a while. His insights around the social Web have always been really spot on so I didn’t hesitate to pick up his book.
In the book, he analyzes a lot of examples in the social Web that we are all familiar with while abstracting a lot of high level ideas that everyone can use.
Some of the highlights so far have been things like the intro to the rise of the social web, AOF (Activities, Objects, and Features) method, how to build authentic conversations with your users, and how to communicate the actual benefit of your service in a way that will get your users coming back over and over again.
Oatmeal Stout - Justin Thorp's blog 
“In the book, he analyzes a lot of examples in the social Web that we are all familiar with while abstracting a lot of high level ideas that everyone can use.”
This is exactly what I was trying to do. I’m really happy that you’ve found it useful. Let me know if you have any further feedback or question. Cheers!
Cheers!
His last two posts sold me on the book, buying it this afternoon.
@Joshua – keep up the great work. Your site is an asset to the design/dev community!
My copy arrives today.