News Readership Increases on Mobile Phones
I thought this was pretty fascinating. TechCrunch has a story on some new comScore numbers around Mobile Web usage.
The number of people who access news and information daily on their mobile phones doubled from 10.8 million in January, 2008 to 22.4 million in January, 2009.
With the news industry reaching for any ray of sunshine that it can, it’s interesting that one of the biggest growth areas is the mobile phones. It shows that people like to be able to consume news when they’re on the go. It also shows the importance of allowing users to consume content where they want it.
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Is Mobile a Medium? | A Media Circus
March 22, 2009 at 7:16 am