Oatmeal Stout - Justin Thorp’s Web 2.0 blog

TechCocktail: Micah Baldwin on “SEO is All Grown Up”

May 31, 2008 · 2 Comments

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Probably my other favorite presentation at TechCocktail was by my friend Micah Baldwin, the VP of Biz Dev at Lijit Networks.  He talked about SEO.

Now I’ve heard a lot of talks on SEO.  Most made me feel dirty or like I was trying to get black magic.  This was a breath of fresh air.

Micah went through some very practical tips and best practices for Web development that not only help SEO but are just good practices in general.

Like…

  • Keep your code clean
  • Keep your code minimal
  • Keep your content focused
  • Keep your content short
  • Keep your clear
  • Have good content

He even went over his own SEO experiment of how he became the #1 douchebag on Google… and he became #3 after previously not being ranked it all on the term.

Check his preso out at: http://learntoduck.com/douchebag.pptx

June 1, 2008 - UPDATE: Micah put his preso on Scribd: http://www.scribd.com/doc/3167777/Douchebag-SEO

Categories: Conferences

2 responses so far ↓

  • compassioninpolitics // May 31, 2008 at 3:09 pm

    hey Justin….the link to the preso is scrambled…

  • Justin Thorp // May 31, 2008 at 3:20 pm

    What’s the version of powerpoint that you have? This is a .pptx file which may require the newest version.

    Micah posted the preso to Scribd. Once he sends me the URL, I’ll post it here.

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